Our story
The idea behind Lund&Co. was that style can be timeless, and craft can be conscious.
sweden x new zealand
Designed by Swedish-born Maria Lundström and based in New Zealand, we exist at the intersection of considered design and mindful living.
Slow by intention
The philosophy is slow by intention. Lund&Co. does not chase trends—they create pieces that transcend them. Each bag is designed in Aotearoa and crafted in small batches by skilled artisans in India, using selected genuine leathers and time-honoured techniques.
Never over designed
At Lund&Co. the design ethos is to ensure each product has personality and features without unnecessary frills. Thoughtfully designed but never overdesigned. Function is valued as much as aesthetics with scale, storage, straps and hardware being considered and planned to ensure our items feel and perform just right. Then there’s colour where we focus on everlasting and sprinkle with fun!
From our hands to yours—we hope you love what you find.
Design to last. Consciously made. Considered craftsmanship.
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